Due to the growing demand for audiovisual content and types of productions, one of the The most current and widely used audiovisual techniques by Enbex during our virtual events It is the chroma.
Do you know what CromaIt is an audiovisual resource, generally green, that removes a specific area of the image to replace it with another image or video. Originally, it was used primarily for film productions. Currently, most companies have this tool for achieve great results.
4 CURIOSITIES ABOUT CHROME YOU DIDN'T KNOW:
- The color The opposite color, generally, is green, as it is one of the colors most contrary to our skin tone and the easiest to extract.
- The host, therefore, you will not be able to wear green clothing and will have to be at least 2 meters away from the green screen, otherwise the light will reflect off it.
- The lighting The background needs to be as flat and smooth as possible, as the shine directly interferes with the color the camera captures. Other lighting will need to be directed at the presenter; common three-point lighting will suffice.
- And most importantly of all! Before we proceed with recording the video, we need to do some tests.
The Role of Chroma Key in Virtual Events:
More and more companies have joined the digitization of events, hiring virtual services. Chroma key allows for the integration of any audiovisual experience into the Virtual or hybrid events, simulating the 100% according to the company's requirements.
Every company requires tools to establish beneficial relationships, both internally and externally, and to achieve excellent results. It is a great opportunity to motivate company employees or to attract and retain potential clients.
The sector the company belongs to is not relevant when deciding whether to use chroma key or not, as it offers countless options and opportunities in any field.
4 SUCCESS STORIES WITH CHROMA IN DIFFERENT SECTORS:
It took us a lot of effort to make up our minds, but we were able to choose, from all the virtual events made with green screen at enbex:
BANKING SECTOR
This event, held in Zurich in June 2020, was aimed at a company in the financial sector. We took advantage of the benefits of chroma key to explain a new service the company was offering.
CYBERSECURITY
This time on our ship! This.
PHARMACEUTICAL SECTOR
That’s how our entire team works—giving it our all and bringing all our expertise to everything related to the enbex brand. We carried out this project in November 2020 for a company in the pharmaceutical sector, and it couldn’t have been more successful!
TOURIST
This event was one of the most interesting we've ever worked on. We were able to participate in a project that one of our clients in the tourism sector carried out last month, which concluded with extraordinary participation from all attendees.
The best way to use chroma key is with a team like Enbex, handling the project from beginning to end, achieving resounding success with the company's objectives and goals.
Green, how I want you green!